HOQU Project Team
Beta version of HOQU Affiliate App is available now!

HOQU decentralized platform

HOQU Project Team
  • Ralph Liu

    HOQU Advisor

    Ralph is an investment banker, and a venture investor in the field of blockchain technologies. In 2009, he developed and headed the program for the joint management of real estate - Farjho, and in 2015 - a program for the joint ownership and lease of works of art. Ralph is Founder and Managing Director of Advanced Risk Management Solutions, former Vice President of UBS, Managing Director of JPMorgan Chase and Morgan Stanley, Executive Vice President and Investment Director of China Everbright Bank.

  • Alexey Shmonov

    HOQU CEO and Co-founder

    Online advertising expert, entrepreneur. Co-founder of one of Russia’s first affiliate networks Marketcall, Move.ru real estate website, and multiple e-commerce projects. In 2011-2013, Alexey integrated PayPass into TurkPay as the company’s COO.

  • Kenneth A. Goodwin Jr.

    HOQU Advisor

    Kenneth is a globally dynamic executive with over 20 years of banking and capital markets experience, a former U.S. White House Business Council/Business Forward member, college adjunct professor and lecturer on International Trade, Forensic Investigation methodology, and an entrepreneurial C-suite executive for FDI projects in US, Asia (China, Japan) and Africa.

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  • Maxim Anikeev

    HOQU CMO and Co-founder

    Graduate of the MSTU Stankin faculty of Information Systems.
    In 2003, while in university, headed MaxStyle, making it a leader of SEO companies in 2 years.
    In 2005, founded and owns Eastlines, now a Moscow Top-3.
    In 2006, founded Promopage, created over 20 IT projects on it. Annual turnover of company Group exceeds $10 million, 4 offices in Moscow, 150+ employees.
    In 2008, founded Spanish real estate portal LifeSpain.com and agency of international RE, offices in Barcelona and Moscow.
    In 2010, created 6 online stores on China platforms directly tied to Chinese suppliers, continues increasing trade volume of China produce.
    In 2014, launched internet projects, monetizing them via CPA (Cost Per Action), CPS (Cost Per Sale), CPC (Cost Per Click) models.
    Now operates 55 projects, attracting clients to advertisers with annual turnover in excess of $25 million. 20 more projects currently under development.
    In 2017, co-founded the HOQU platform, in 2018 slated to integrate more projects as affiliates.

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  • Alexander Duzhnikov

    HOQU COO and Co-founder

    Graduated from MSTU Stankin, specializing in "Information Systems".
    In 2008, founded the federal internet portal for real estate Move.ru, Top 5 portals on the market and in the Top 3 on media budgets in Russia.
    In 2009, launched a network of e-commerce projects in various areas (for example, www.vkostume.ru - up to 1000 orders daily).
    In 2014, established an annual professional award in the field of real estate - Move Realty Awards (moverealtyawards.ru).
    In 2015, joined the board of directors of the A3F Group (Turnover more than 10m$ in 2016).
    In 2015, became one of the founders and COO of the affiliate network Marketcall.ru.
    In 2017, MarketCall entered the markets of Ukraine and the USA (marketcall.com.ua, marketcall.xyz).
    In 2017, founded the HOQU project - a decentralized affiliate marketing platform based on blockchain technology.

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  • Alex Shifrin

    HOQU Advisor

    Proven advertising professional with a solid history of successful entrepreneurship and international experience. Currently active as Managing Partner at LP/AD, a Toronto-based creative agency boutique, focusing on revenue growth and market development. Previously served as Regional CEO at Saatchi&Saatchi. Prior to that held the post of Managing Director. Previous to this position, was Managing Partner and Founder of TCF, an advertising boutique, which was acquired by Saatchi&Saatchi.

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  • Andrey Duzhnikov


    Head of HOQU’s development team. Has 13 years’ experience in IT. Has expertise in high-load services and neural networks. Co-founder of Marketcall and Move.ru. Manages IT and web development at Marketcall and Move.ru.

  • Roman Kaufman


    Has expertise in digital economics and blockchain technology. Co-founder of IBCG, the largest blockchain community in Russia and Eastern Europe with over 15,000 members. One of the major blockchain specialists. Frequent speaker at high-profile blockchain-themed events. Builds and maintains relationships with investor communities and venture funds.

  • Mike Coppola

    HOQU Advisor

    Business operator, investor, advisor with over 12 years experience in mobile consumer and enterprise technology. Currently CBO at Omnivore, the world’s first universal POS API and App Marketplace. Raised over $50M in capital for various startups. Award winning digital executive honored for his innovative work with leading multinational brewing and beverage company SABMiller and others. One of the most well connected professionals with a personal global network of business and technology leaders from Silicon Valley to Wall Street and beyond.

  • John Mun

    HOQU Advisor

    CEO and Co-Founder of Linker Coin, Jeonggon Mun graduated from Pohang University of Science and Technology, one of the leading universities of science and technology in South Korea and pursued further studies at UC Berkeley Haas School of Business and obtained his Master of Financial Engineering in 2011. After his studies, he began his career in the United States as a Trade Analyst and returned to South Korea to work for Woori Investment & Securities one of the leading financial institutions as a Market Maker and General Manager.

  • Abdelrahman Younis

    HOQU Business Development @ IR Middle East

    The delegate of the future of marketing in Arab countries, such as the UAE, Saudi Arabia, Kuwait, Egypt, Jordan, Qatar. Participates in multiple thematic conferences, builds relationships with local companies and investors. Has a B.A. in English Studies and an M.A. in translation.

  • Boris Lebedenko

    HOQU CFO and Senior Legal Advisor

    Expert in international law. For a long time worked as the manager of large financial companies working with the assets of legal entities and individuals. Has many years of experience working on stock exchanges and more than 15 years of practice in the field of financial and legal consulting, and the banking sector. Began his career in international financial companies.

  • Mike Zarubin

    HOQU Business Development @ IR Asia

    The top-manager of a large distribution business of Chinese vehicles in Russia. He has successful experience in development of international projects on government level since 2005. He is an expert on IT, trade & industry relations with China. Graduated from EMBA IMISP'2016.

  • Rouben Alikian

    Communications Specialist and Editor-in-Chief

    Has extensive experience in written communications and linguistics services after having worked for many years in such global communications firms as ABBYY Language Services, Neotech and others. He has also worked as an internal and external communications specialist at KPMG and another prominent legal firm as a PR Director. Rouben is fluent in five languages and is the author of multiple books. Has a B.A. in marketing and a B.A. in English language.

  • Pankaj Mondal

    HOQU Associate Editor

    Conducts editorial operations within the organization. Writes on blockchain and digital marketing topics for a host of publications. Expert content marketer.

  • Ko Sugimori

    Asian Market PR & Digital Marketing Consultant

    Has worked in the Personal Media International web consultancy, one of the leading Japanese consultancies, as a localization manager, business developer and bespoke website creation server facilitator. Has also worked with major airlines, travel agencies, IT & telecommunications companies.

  • Xu Wei

    HOQU Sales Management Officer

    Responsible for interaction with key clients and expanding the HOQU client base in China. Wayne has extensive experience in the electronics industry after having worked at Kontech Electronics, establishing successful trade relations between Russia and China.

  • Alex Tsanev

    HOQU Brand Identity Designer

    Specializes in branding and logo design development. His works and achievements on design are published and featured on major design related platforms, and some can be seen in printed editions. Currently works as an independent consultant helping various businesses from all over the world to have a competitive visual style.

  • Timur Poltorykhin

    International Business Developer and shareholders board advisor

    Entrepreneur, expert and business coach in internet marketing, forex industry and project management. Former CEO at Leadmonster.com, COO at Move.ru, Marketcall. For the past 2 years was deeply in Internet of Things (IoT) industry. CEO at Rtlservice.com

  • Yuri Yuriev

    HOQU Top analyst

    Headed analytical departments at Move.ru, Marketcall, and major e-commerce projects. In late 2010, picked up cryptocurrencies as a hobby. Did mining professionally and contributed to creating a large bitcoin pool.

  • Ilya Mesheryakov

    HOQU Head of affiliate department

    Worked for Lead Monster, the international microfinance affiliate network. CPA marketing expert. Advanced skills in project management, affiliate relations, and exploring new business opportunities.

  • Svetlana Fedorova

    HOQU Event manager

    Event marketing expert. Has five years’ experience in building and promoting brands through event marketing. Project management, conference and speech production. Head of and mastermind behind Move Realty Awards.

  • Alexander Shkarupa

    HOQU Head of quality control and fraud detection department

    Affiliate relations manager. Lead expert in affiliate services quality control. Master of advertising.

  • Nikita Ogoltsov

    HOQU Lead email marketing specialist

    In 2011 joined a major e-commerce project Mamsy.ru. Since 2015, has headed the email marketing department at Marketcall. Expert in subscriber relations and communication strategies.

  • Alexey Kuznetsov

    HOQU Lead targeted advertising specialist

    In 2015 joined a large e-commerce project Printbar.ru. Since 2017, has managed targeted advertising campaigns at Marketcall. Knows how to drive traffic and boost conversion.

  • Anastasia Amelina

    HOQU Top analyst

    Expert in automated reporting and Power BI. Has experience managing big volumes of data for 9 digital projects simultaneously.

  • Mikhail Klopyzhnikov

    HOQU Project Manager

    Manages content creation process for hoqu.io and social media. In 2006-2012, worked for Rosbank, Binbank, and Russian Capital Bank (Russia’s TOP-20 banks). Has grown from a loan expert to retail adviser to the Chairman of the Board (15 sales points, 40 subordinates). Since 2012, has headed the development department at Promopage.

  • Olga Stefeeva

    HOQU Editor, author

    LSI copywriting specialist. Has more than 10 years’ experience in online marketing. Since 2014, has headed the copywriting department at Promopage.

  • Ilyas Akhmedov

    HOQU Video and graphic producer

    Co-founder of LDK video production company. Certified Apple instructor for Final Cut Pro X. Teaches video editing. Film editor.

  • Egor Gorbunov

    HOQU SEO analyst

    SEO strategies for affiliate websites, consulting and support. Since 2007, has studied search engine ranking algorithms at Promopage. Head of SEO department at Promopage.

  • Andrey Volchkov

    HOQU SEO specialist

    Builds and maintains relationships with key SEO partners. Knows how to drive target traffic to affiliate websites, boost conversion, and generate leads.

  • Sergey Skunov

    HOQU Senior Developer

    IT Director of Marketcall since 2015. Is involved in developing and maintaining a whole array of Marketcall services. Keen on innovative technologies, neural networks, and mining.

  • Sergey Bakhmet

    HOQU Full-Stack programmer

    Was involved in developing and maintaining Novostroyki.org, a real estate website on Russia’s new housing. Contributed to maintaining a few major e-commerce projects (Vkostume.Ru, Vipbikini.Ru, Military.Ru).

  • Andrey Grishin

    HOQU Full-stack programmer

    Since 2016, has been involved in developing new services and maintaining major e-commerce projects (Vkostume.Ru, Vipbikini.Ru, Military.Ru).

  • Alexander Zosimov

    HOQU Full-stack programmer

    Since 2014, has been involved in developing and maintaining Move.Ru real estate website. Takes interest in PHP, Yii, Laravel, Lumen, Doctrine, ZF, JS, Webpack, Vue.

  • Vladimir Kamensky

    HOQU Project Manager

    Since 2014, has worked as a project manager for real estate website Move.Ru, new housing website Novostroyki.org, and online stores Vkostume.ru, Military.ru, and Vipbikini.ru. Since 2016, has managed the development of e-commerce management system for Ec-crm.ru. Was involved in designing Marketcall affiliate system. Keen on high-load projects and big data.

  • Alexander Krivtsun

    Senior Developer, HOQU Smart Contract Developer

    Since 2014, has been involved in developing and designing the first version of Marketcall affiliate system. Takes interest in new programming skills, neural networks, and development of blockchain-based decentralized apps.

  • Konstantin Lozhkin

    Senior Developer, HOQU Ad-tech Developer

    Was involved in designing and developing a discount system for Groupon.uz. Worked as web developer at Oi.uz and Seon.asia. Since 2014, has been involved in developing and maintaining Novostroyki.org, a real estate website on Russia’s new housing. Contributes to maintaining Move.Ru and Marketcall websites. Keen on high-load projects, enterprise development, and VR/AR.

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